The Basic Ideas behind Recommendation Systems
How your company can benefit from the implementation of Recommendation Systems, read here!
Digital Changes in Trade
Find out in this blog entry which effect the digitalization on trade has - online and at the Point of Sale.
Customer Journey Analytics and Markov Chains
Markov Chain Modelling - Master Thesis honored by the German Market Research Industry Association.
Campaign Management in the Mobile Engagement Environment
Find out in our blog post how b.telligent proceeded in integtrating the `Mobile App´ channel into the customers existing CRM.
Roll-Out-Strategies
Regarding to campaign management a locally adapted roll-out strategy is very important for a company. Find out more in our blog post!